2015 Mustang Part of Ford's Improved Vehicle Launch Plans - 2015 Ford Mustang S550 Forum
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post #1 of 2 Old 05-27-2013, 09:29 AM Thread Starter
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2015 Mustang Part of Ford's Improved Vehicle Launch Plans

Some good news for everyone here, Ford will be working to make launching the new Mustang along with other vehicles much better than previous Ford/Lincoln launches.

2015+ Mustang being a global vehicle, they can not afford to mess this one up!

With a new boss at the helm, Ford is looking at new ways to improve its vehicle launches in North America to prevent recent issues that have popped up with models like the Lincoln MKZ, Ford Escape and Ford Fusion. Speaking with Automotive News, Ford's new president of the Americas, Joe Hinrichs, revealed a few ways the automaker plans to avoid early build issues such as the engine fires on certain 2013 Escape and Fusion models and months-long delays for customers to receive their MKZs.

It sounds like the root of the problems may have been Ford's relationship with suppliers compounded by the fact that the product surge came on the heels of the recent industry-crippling recession, and in the AN article, Hinrichs says improvements are being made to reduce problems during the launch of new or redesigned models. Three such improvements that were implemented during the first quarter of this year including more rigorous quality comparisons, better use of computer technology to catch major problems sooner and hiring engineers to work closer with suppliers.

- http://www.autoblog.com/2013/05/07/f...unch-strategy/

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post #2 of 2 Old 05-27-2013, 12:04 PM
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Sounds like Ford is tightening it's control over suppliers, which I bet suppliers won't be too happy about. But it seems like something that needs to be done. Fords reliability reputation is terrible and if this is required, than this is great news for customers.

Though I wonder why the emphasis is on model launches rather than a across the board adoption. Is this something they are doing with only new car launches, while leaving the current system for current vehicles alone?
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